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A fitness company tests a new online exercise program. In Month 1, participants show a 20% increase in average workout consistency and report a 25% improvement in motivation. However, by Month 6, despite the program remaining unchanged, the same metrics return to near baseline (only 3% improvement in consistency, 5% improvement in motivation). Which explanation best accounts for this pattern?
A fitness company tests a new online exercise program. In Month 1, participants show a 20% increase in average workout consistency and report a 25% improvement in motivation. However, by Month 6, despite the program remaining unchanged, the same metrics return to near baseline (only 3% improvement in consistency, 5% improvement in motivation). Which explanation best accounts for this pattern?